Most successful brands make use of a Brand Style Guide to help define their Corporate Identity (CI). Learn the best way to create a professional style guide for your brand.
Content Marketing Insights
Category: English Content
Your business blog: outsourcing vs. writing it yourself?
Is it more effective to create your content in-house, or to hire professional writers to get the job done? We lay out 3 possible approaches that can deliver a high-quality company blog. Includes editorial plan template for download.
The 4 Things You Need To Know Before Translating Your Website
There’s a lot to consider when translating your website, but it’ll be well worth your time. We’ll take you through the 4 most important points to consider and help get you on your way to a smooth, successful and painless translation process.
5 Content Marketing Predictions for 2021
2020 has been a game changer of a year in so many ways. It’s changed how we’ve been able to connect with each other both personally and professionally, and it’s changed how businesses reach their customers. So what will change for content marketers in 2021, and what will stay the same?
How To Create Your Own Business Blog in 7 Steps
Building a blog for your company website can be challenging, but don’t get discouraged: check out these 7 steps to help you effectively build your own business blog and get the most out of it.