Content Marketing

High value for your target group and brand

Supreme discipline in digital marketing

Strategic content marketing can substantially improve the experience of both your existing and potential customers. By highlighting your companies’ strengths with new high-quality content and optimising existing content in line with your business practices, you’ll be attracting long-term, dedicated customers.

With successful content marketing strategies you can increase customer satisfaction, generate automated leads and sustainably strengthen your brand – all while improving your search engine ranking.

Our Content Marketing Services

Content Inventory & Advice

What content do you already have published? What else do you need to help you reach more customers? We’ll find tailor-made solutions for you.

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Communication Strategy

Which target group do you want to reach, and how? We’ll work with you to develop successful strategies..

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Content Strategy

Which topics and channels do you use to reach your target group? We’ll look at the current content marketing trends to find the best fit.

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Content Creation

Looking for content that’s truly high-quality and adds value? Our 6-eyes principle is the best guarantee.

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SEO & Link Building

Looking for a strong showing on Google & Co? Our search engine optimisation experts can get you there.

Performance analysis & Optimisation

Are you achieving your KPIs? We’ll provide you with professional analysis and new ideas.

%

have the goal of generating high-quality leads

What is Content Marketing?

Content Marketing is a communication strategy that adds value to your existing and potential customer’s experience with helpful, informative content that’s relevant to their interests and queries.

Extensive research and thorough preparation ensure the content brings added value. Downloads in the form of e-books, infographics, etc. can help not only with lead generation, but also offer long-term value throughout your customer’s journey.

The organizations surveyed by SEMrush use content marketing to generate qualified leads and increase organic traffic.
Source: Source: Content Marketing: Numbers and Facts 2020 © SEMrush

Content Marketing Goals

Influence Purchase Decisions

The right content can help your customer along their journey from awareness of your product or service to the purchase decision – the added value within the content should help make that decision easier for them.

Search Engine Optimization

Potential customers have problems that you can solve. Will they find your company’s page when looking for a solution?

Win & Retain Customers

Businesses can use content marketing to show that they’re among the opinion leaders in their respective sectors. This is the best way to win new customers and keep your existing customers coming back.

Generate Leads

By creating and sharing quality content that appeals to your target buyer persona, you’ll be attracting potential customers and establishing a meaningful initial contact right away.

Build & Strengthen Your Brand

Improve your customer experience with meaningful content and strengthen trust and loyalty in your brand.

%

of companies use content marketing strategies

%

rate their current content strategies as excellent

Are you looking for help to build and improve your content strategy?

Bring us onboard and we’ll work with you on the conception & implementation of content marketing strategies that fit your specific needs.

Pia Eck

CEO & Founder
Don’t hesitate to contact me with any queries or to find out more information about our services.